The color forecast for spring/summer 2019
0pen access, no constraints, no classifications – so far digital disruption and technological advances are obsessed with
blurring boundaries and pushing limits. This new fluidity constantly questions the traditional notion of culture, society
and identity. Habits and perceptions change, too, following the promise of limitless feasibility. In a hyper-connected
world we explore and remix cultural facets and references at a fingertip, shaping individual settings. In the meantime this over-abundance of options and the increasing nomadic lifestyle have created a strong desire for the familiar. There is a new high esteem for making, for local products and lively neighbourhoods just around the corner.
The color selection for the season summer 2019 comprises 36 colors. Color gradation is key to the well-balanced palette. Slightly ethereal shades are grounded by saturated mid tones. Yellow hues and shades of celadon take center stage. Based upon this range the trend team defined six statement stories which reflect the world´s ongoing transformation.
PERFORMANCE COLORS by Nora Kühner
The origin of the project
PERFORMANCE COLORS where launched in April 2016 as a cooperation project between PERFORMANCE DAYS and the renowned, Munich-based designer Nora Kühner. Nora Kühner leads a team of internationally well-known designers when preparing the forecast of the season two years in advance, identifying 36-40 trend colors and creating the color moods for the respective season.
Just like PERFORMANCE DAYS, PERFORMANCE COLORS by Nora Kühner is presented twice a year. The trend color card can be purchased exclusively during the fair and will be complemented by the digital E-Magazine a few weeks after the fair. The digital E-Magazine spins the moods and themes of the season, giving an inspirational insight in the trends of tomorrow!
Thanks to DyStar/CSI the color card features the one of a kind color fastness guide! The light and washing fastnessess for Polyester, Cotton, and Polyamide 6 are printed on the backside of the paper color swatches. For further info and the textile swatches, as well as the color recipe, DyStar/CSI can be contacted directly.
With the launch of PERFORMANCE COLORS by Nora Kühner, PERFORMANCE DAYS once more proved to set high standards when it comes to service - all exhibitors of the respective event get one copy of the printed trend color swatches for free, imrpvoing the color language between producer and customer!
You are interested in the story behind the PERFORMANCE COLORS by Nora Kühner?
Nora Kühner always presents the idea of the PERFORMANCE COLORS by Nora Kühner at the functional fabric fair in Munich two times a year in April/May and November. Listen to the past presentations and be curious for the upcoming presentation of the PERFORMANCE COLORS by Nora Kühner.