Future of Digitalization: Technology Hub showcases trends

Digital transformation is omnipresent. The increasing demand for individuality and the influence of digitalization are causing significant changes in the textile industry. What key trends must innovation leaders respond to in order to take a leading role in the industry? PERFORMANCE DAYS addresses this with a new platform – the Technology Hub showcases solutions for digitization processes from companies and manufacturers.

Virtual Zone – AI Meets Design
Designer Nina Doll demonstrates how artificial intelligence can be integrated into the creative process. As a "Virtual Designer," she seamlessly combines innovative technology with creative design to produce visionary and forward-thinking results. Experience live how Nina creates a final product using CLO3D, inspired by fabrics from the Loop platform, current sportswear trends, and performance fashion on WGSN. Additionally, she will develop a unique print design using AI, perfectly tailored to her outfit.

Don´t miss to visit the testing area at Tech Hub with James Heal:

James Heal will again bring some exciting testing solutions to the PERFORMANCE DAYS. As water repellency is an important function of technical fabrics, it´s crucial from a safety and comfort perspective, that these fabrics and garments perform as they are intended - to repel water, and protect the wearer. The “TruRain” is an 'improvement and evolution' of the current Bundesmann testers available in the market today. The TruRain water repellency tester replicates the conditions of use, and therefore provides an accurate indication of fabric performance. This method is used in the development of water repellent garments and accessories.

Who is on board in March 2025?

PB ACCESSORIES

…is a global provider of trims for premium brands in various industries like fashion, sportswear and beyond. Latest innovations in 3D product development, automated stock management, and digital color management, along with highly digitized processes, ensure comprehensive service for our customers.

VIZOO
The hard- and software products made in Germany are an integral part of 3D clothing and product visualization processes. The easy and efficient handling even allows 3D inexperienced users to digitize materials in a high-quality manner.

DMIx Color Digital GmbH
... provides a holistic Digital Product Creation (DPC) platform that enables suppliers, brands and designers to collaborate on all digital elements, from color to 3D materials to e-com-enabled digital visualizations, helping to reduce waste and costs.

JV International

Centric Software

Btwentyfour GmbH

James Heal