What’s Next in Performance Wool?


Wednesday 29th April 2015

14:30 CEST

Presentation Area next to the PERFORMANCE FORUM

Wool has steadily increased its presence in performance base layers in winter collections. The introduction of new blends and different knit constructions is helping the natural fiber expand into the warmer seasons and other sports. This panel talk will discuss not only the new types of material constructions in development for next-to-skin clothing but also how wool may also become a contender in waterproof-breathable outerwear.

The discussing debate guests are:
- Mr Barnaby Caven, Researcher Fellow at University of Innsbruck
- Mr Hamish Allan, Marketing Manager of Südwolle Group
- Mr Johann Mittermayr, Sports/Outdoor Manager Europe of Woolmark International Pty Ltd

Listen to the full audio podcast

About the orator

Ms Sophie Bramel


Independent Journalist

About the orator

Sophie Bramel is a freelance journalist who has been writing on smart textiles, sportswear and fashion for the past twenty years. Consultant Technical Editor for World Sports Activewear (WSA), she has also authored several books on the history, development and future of functional fibers and fabrics.

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