Sustainability

The EmpCo Directive and its transposition in Germany

PERFORMANCE DAYS, Munich

Sustainability Stage

Wednesday 14th October 2026

14:30 - 15:00 CEST

Green claims are coming under increasing regulatory scrutiny. This presentation provides a concise overview of the EmpCo Directive and how the european requirements are being implemented in Germany’s Act Against Unfair Competition (UWG). It examines the new rules for generic environmental claims and sustainability labels and highlights the key implications for advertising, compliance and sustainability communication in the fashion industry.

About the orator

Georg Weber

GermanFashion Modeverband Deutschland e.V.

Legal Advisor

Georg Weber is a lawyer and has served as Legal Advisor at GermanFashion Modeverband Deutschland e.V. since July 2025. He advises and informs the members of the trade association, particularly on national and international sales law, product safety and REACH, consumer complaint law, distance selling law, as well as the circular economy, competition law, and copyright law. A particular focus of his work is on EmpCo and the legal requirements for corporate environmental communication. Weber studied law at the University of Münster, specializing in information, telecommunications, and media law, and subsequently completed his legal clerkship in the district of the Münster Regional Court.

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Exhibitor List October 2026