Footwear Panel and Footwear Trends

Alexa Dehmel is a performance sports clothing & sportswear design expert and functional material advisory with over 20 years experience in the industry apparel business and design agency, Head Judge and Functional Fabric Curator of the TREND Forum since over 15 years for Performance Days/ Munich and Functional Fabric Fair/ Portland & New York, Functional Textiles/ Shanghai. Since 2023 she curates the new INNOVATION AREA and FOOTWEAR Forum. With the podcast: „Designing the Future: Textiles & Transformation Talks…Alexa inquires – powered by Performance Days“, she engages with experts to uncover process optimizations and innovative solutions, propelling the sector towards a truly circular and thriving future. Her guiding principle is to champion future-responsible design, transformation and effective success strategies within the textile and apparel industry.

- Dipl. Sports Scientist and Sports Economist at TUMunich
- Getting in touch with sporting goods industry and footwear at GORE as a "Merchandiser" during the studies
- LOWA Sportschuhe GmbH
Marketing and Productmanagement
- Nifco
"R&D Manager Europe", working with brands like adidas / Deuter / La Sportiva / Salewa / Mammut / Lowa
- Hanwag
"Head of Product" from 2016 to 2023
Starting to work on a PFAS free product series in 2016 and launching it for FW18

"Making waterproof footwear" since over 20 years!!

Since one year working for Trans-Textil, which is offering functional textiles for footwear, workwear, lightweight composite applications and are experts in lamination and finishing especially DWR's!

Living with the family (two kids) next to the mountains in Freilassing and passionate for skiing, cycling and mountaineering.

Having exchanged being an Outward Bound Instructor for the warmth of indoors, Charles has helped teach the next generation of designers for two decades now. Sustainable through longevity is a core principle.