Sustainability in Innovation
Sustainability in Innovation: Pain, pleasure or necessity? Is innovation possible inspite of sustainability demands? Or is innovation instead motivated by the quest for better, more sustainable designs, production methods, and developments? Pamela’s talk will look at 3 mega trends that will be defining the coming decades. She will look at new business models and consumer demands. And also how these align, or not, with the need for both innovation as well as sustainability.
Listen to the full audio podcast
About the orator
Pamela is specialised in corporate governance and responsibility (CR), with a strong link to innovation processes and digitalisation. She has worked as a consultant with very small and very big companies, and also taken on corporate roles as Global Stakeholder Manager, and as Head of CSR & Sustainability. Under her leadership, the European Outdoor Group and the outdoor industry in Europe at large, developed into a global leader in future-proofing an industry which is dominated by SMEs, private capital and family companies. Pamela champions transparency and an inclusive approach to all partners along the value chain, and leverages the opportunities arising from public facing accountability.
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