Putting the "Brand" back into Ingredient Brands
Trend

PERFORMANCE DAYS, Munich

Wednesday 16th November 2016

15:45 - 16:45

Presentation Area next to the PERFORMANCE FORUM

During her presentation, Vicky will be looking at the difference between companies that sell materials and companies that sell themselves as ingredient brands. She will review the impact that strategic brand positioning can have on all business aspects of the way an ingredient brand operates in the sports industry. With relevant insights into the future requirement for strong, innovative ingredient brands within the sports industry, to help overcome the challenges currently being faced apparel brands. Providing a thought provoking, business critical conversation for any company that sells material in the sports industry.

Listen to the full audio podcast

About the orator

Ms Vicky Stickland

Brandwave GmbH

Managing Director

Over the past 7 years, Managing Director of Brandwave Marketing GmbH Vicky Stickland has provided strategic marketing consultancy to many of Brandwave’s key clients helping them to successfully reposition themselves as market leaders.


Go back

Comments

Add a comment

The content of this website is prepared with great care. Nonetheless, there is no guarantee or warranty of accurateness, completeness or timeliness of the information provided. Design & Development GmbH Textile Consult disclaims any and all liability to this end.

As far as the content of this website was not prepared by Design & Development GmbH Textile Consult, copyrights of third parties are observed. In particular, content not created by Design & Development GmbH Textile Consult is designated as such. Should you notice any copyright infringement, we ask you to inform us accordingly. Upon receiving notice or becoming aware of any copyright infringement, we will immediately remove the relevant content from our website.


Exhibitor List December 2021

Getzner Textil AG
Concordia Textiles
N-Stars Fashion
Cifra
Lenzing AG
E. Boselli & C. Srl