Non-PFC WR – Learning from Nature
According to a study about outdoor jackets buying patterns published by the European Outdoor Group, 30-45% of consumers associate the use of PFC with environmental pollution, harm to humans and aquatic life as well as non-biodegradability. Consumer perception goes green and consumers carefully check the tags of clothes before committing to a purchase, while big brands who still rely on the use of PFC find themselves under attack by NGOs.
There are highly effective, eco-friendly alternatives to PFC. Nature has developed its own high-performance water repellency, e.g. the natural repellency of duck feathers. This workshop introduces the safe and environmentally sustainable technology HeiQ Eco Dry that imitates the efficiency of a duck’s feathery coat – water repellency that does not rely on fluorocarbons.
|Workshop fee:||free of charge|
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About the workshop organizer
About the orator: Carlo Centonze studied Biology and Forest Engineering at the Swiss Federal Institute of Technology ETH Zurich. He earned his Executive MBA at the University of St.Gallen. After his service as army pilot he started his professional career as co-founder of the ETH Spin-off Myclimate, today one of the world’s leading providers of carbon offsetting measures. Since 2004, he serves HeiQ as CEO, developing the firm from a two employee company to a 40 employee company.
About the company: HeiQ develops and manufactures high-performance textile effects. Founded in 2005 during a hike in the Swiss Alps by Carlo Centonze and Murray Height as a spin-off of Swiss Federal Institute of Technology Zurich (ETH), HeiQ is the innovation partner for brands for unique textile technologies. HeiQ’s innovations have enabled the company to develop some of the most effective, durable and high performing textile effects available in the industry to date. As an early member of bluesign, HeiQ pairs innovation with environmental awareness and safety.