On the Road
The color forecast for summer 2020
Globalization and digitalization are bringing about evident changes in all spheres of life – and there is no end in sight. New socio-cultural dynamics oscillate between optimism and nearly paralyzing anxiety. Utopian and dystopian narratives propose both innumerable opportunities and risks. What will the digital society look like? Life in the digital era is evolving at unheard speed and it is high time to come up with holistic suggestions for the world we want to live in.
The 40 colors selected for the season summer 2020 reflect the turmoils of the transition period we are living in. Our six color stories provide fresh approaches with unusual color groupings based on classic sports hues. Dissonant shades, a variety of explosive red hues and grounding saturated tones stand for a season which boldly embraces change. Get inspired!
You are interested in the story behind the PERFORMANCE COLORS by Nora Kühner?
Nora Kühner always presents the idea of the PERFORMANCE COLORS by Nora Kühner at the functional fabric fair in Munich two times a year in April/May and November. Listen to the past expert talkss and be curious for the upcoming Expert Talk of the PERFORMANCE COLORS by Nora Kühner.